So what is wholeprey?
Wholeprey is the concept of feeding dogs as close a diet as possible to that which their wolf ancestors would have eaten. This includes, but is not limited to, meat, liver, cartilage, fat and edible bone.
You will find a complete list of ingredients on each product page. We know it can all be a bit confusing, so here is a breakdown of why we include what we do:
Meat & Fish Ingredients & Sources:
The livestock are raised for human consumption, then the cuts of meat that are desirable within the human food chain are removed and the remaining carcass and organ materials are what are predominantly used in our food. These are nutritious and palatable materials that animals would naturally eat. Due to excess supply we often use the cuts of meat that are desirable for humans too e.g. on a recent factory tour the batch of chicken being used was originally destined for Marks & Spencer but they had over-supply so it was used in our food instead. A video of this can be seen on our facebook page.
We source our ingredients locally wherever possible.
Our raw food meats are all currently sourced from the UK
Our dry kibble & extruded treat ingredients are currently sourced from:
Chicken & Duck - UK sourced (cage-free)
Turkey - EU sourced (cage-free)
Herring - Atlantic sourced
White Fish, Trout & Tuna - EU sourced
Salmon - Scotland (farmed)
Our wet food ingredients are currently sourced from:
Lamb - UK, New Zealand, Australia, Netherlands & France (cage-free)
Wild Boar - EU, Australia & South America (wild & herded)
Venison (Deer) - EU, Australia & South America
Kangaroo - Australia (wild)
Reindeer - Finland, Norway & Sweden (outdoor herded)
Angus Beef - South America (outdoor herded)
Goose - Germany (cage-free)
Prawns/shrimps - Vietnam, China, Equador
Salmon - Scotland (farmed)
Herring - North East Atlantic
Tuna - wild
Veal - Germany, Netherlands, Denmark & France
Our meat treat ingredients are mostly sourced from within the EU (camel scalp & some lamb is sourced from Turkey, veal twists are hand-woven in India - these are the only ingredients sourced outside of Europe)
Further Information on our dry kibble:
| Original | Fish Feast | Suffolk Duck |
Puppy/Scottish Salmon |
|
| Meats & Fish | ||||
| Freshly Prepared Free-Run British Chicken An excellent source of protein in a fresh, highly digestible, form |
22% | - | - | - |
| Freshly Prepared Free-Run British Duck Easy to digest high quality source of protein, vitamin A and vitamin B3. Also quite tasty. |
- | - | 31% | - |
| Freshly Prepared Trout Rich in omega-3 fatty acids |
- | 18% | - | - |
| Freshly Prepared White Fish high quality easily digestible protein rich in Omega 3 |
- | 11% | - | - |
| Freshly Prepared Free-Run British Chicken Liver Good source of Vitamin A which helps maintain good skin and vision and also a good source of Iron, needed for red blood cell production and also very tasty! (this expensive ingredient is probably why even picky dogs love our food so much) |
7% | - | - | - |
| Freshly Prepared British Free-Range Egg Good additional source of protein, fat, vitamins and minerals |
3% | - | - | - |
| Freshly Prepared Scottish Salmon A high quality, easily digestible protein source with the added benefits of omega 3 & 6 oils, essential fatty acids promoting skin health |
3% | 17% | - | 61% |
| Freshly Prepared Tuna An extra source of protein and also Omega 3 & 6 oils for optimum skin and coat health |
- | 4% | - | - |
| Rehydrated Duck Good source of protein, vitamin A and B3 |
- | - | 46% | - |
| Dehydrated Free-Run British Chicken A more concentrated source of protein, keeping levels high for maximum condition in your dog |
15% | - | - | - |
| Dehydrated Herring An extra source of protein and also Omega 3 & 6 oils for optimum skin and coat health |
10% | 11% | - | - |
| Dehydrated Free-Run British Turkey A highly digestible concentrated source of protein |
7% | - | - | - |
| Dehydrated Scottish Salmon A high quality, easily digestible protein source with the added benefits of Omega 3 & 6 oils, essential fatty acids promoting skin and coat health |
6% | 7% | - | 15% |
| Dehydrated White Fish High quality easily digestible protein rich in Omega 3 |
- | 6% | - | - |
| Free-Run British Chicken Fat A small amount of necessary fat and a good flavour source |
4% | - | - | - |
| British Duck Fat A small amount of necessary fat and a good flavour source |
- | - | 2% | - |
| Free-Run British Chicken Stock Adds even more flavour and richness to your dog's bowl |
2% | - | - | - |
| British Duck Stock Adds even more flavour and richness to your dog's bowl |
- | - | 1% | - |
| Scottish Salmon Oil Rich in omega 3 & 6 fatty acids for optimum skin and coat health |
1% | 5% | - | 3% |
| Scottish Salmon Stock For added flavour and richness |
- | 1% | - | 1% |
| Potatoes, Lentils & Vegetables | ||||
| Sweet Potato A slow releasing carbohydrate fibre source which helps satisfy your dog's hunger and is a great provider of antioxidants as well as Vitamin A, B & E |
7% | 9% | 9% | 12% |
| Potato A low sensitivity source of fibre, carbohydrates and energy, an excellent source of Vitamins C & B6 as well as potassium which is good for immunity and energy production |
9% | - | - | - |
| Tapioca Source of carbohydrates for energy |
- | 4% | 3% | 6% |
| Pea Fibre Good source of natural nutritious fibre helping keep regular movements |
2% | 1% | - | - |
| Chickpeas Good source of fibre |
Y | Y | 2% | Y |
| Lucerne/Alfalfa Rich natural source of vitamins and minerals |
Y | Y | 2% | Y |
| Linseed Good source of Omega 3, 6 and DHA helping brain development |
Y | - | 2% | Y |
| Lentils Heart protection from high levels of protein, fibre and magnesium |
Y | Y | - | Y |
| Fruits, Botanicals & Other | ||||
| Vitamins & Minerals Key to helping your dog stay in optimal condition |
Y | Y | Y | Y |
| FructoOligoSaccharides (FOS) Pre-biotics to aid the good bacteria in your dog's large intestine and may help them get the most out of the food |
1900mg/kg | 480 mg/kg | - | 1900mg/kg |
| Organic Dried Carrot Packed full of nutrients and act as a natural anti-oxidant |
Y | Y | Y | - |
| Organic Dried Spinach Thought to help your dog's health with anti-inflammatory and anti-cancer properties. Good source of Iron |
Y | Y | - | Y |
| Organic Dried Pumpkin Easily digestable source of fibre, beta-carotene, alpha-carotene, zinc, iron potassium & vitamin A |
Y | Y | - | Y |
| Dried Cranberry Vitamin-rich and good for urinary health |
Y | Y | Y | Y |
| Dried Apple Source of Vitamin A and C, antioxidants and flavonoids |
Y | Y | Y | Y |
| Organic Peas Source of antiodidants and viatmins B1, C & K |
Y | Y | - | - |
| Camomile Can help calm and soothe |
Y | Y | Y | Y |
| Marigold Petals Can promote internal wellbeing |
Y | Y | Y | Y |
| Burdock Root Tasty and even thought to help support the body, Anti-oxidant and a digestive aid. cleaning from the inside out |
Y | Y | - | Y |
| Aniseed & Fenugreek Digestive aid |
Y | Y | Y | Y |
| Peppermint Combats indigestion, overcomes excess gas, and helps relax muscles responsible for stomach cramp |
Y | Y | Y | Y |
| Seaweed Loaded with minerals, vitamins and antioxidants. |
Y | Y | Y | Y |
| Dried Dandelion A very good "whole body tonic" |
Y | Y | - | Y |
| Dried Pear Great source of vitamins A, C, E, B1 & B2 |
Y | Y | Y | Y |
| Blueberry Source of Iron, selenium, zinc & antioxidants |
Y | Y | - | Y |
| Fennel Source of antioxidents and maintains healthy digestive tract |
Y | Y | - | Y |
| Yucca Schidigera Extract With anti-oxidant properties and considered to reduce odours in faeces |
Y | - | Y | Y |
| Rosehips Thought to help with joint health and general well-being, also a rich source of vitamin C |
Y | - | Y | Y |
| Tomato Rich in vitamin A, C and K as well as minerals and micro-nutrients |
- | - | Y | - |
| Chicory Good source of soluble dietary fibre |
- | - | Y | - |
| Mulberry Contains antioxidants and helps support the immune system |
- | - | Y | - |
| Orange Contains vitamin A, B1, C and phytonutrients |
- | - | Y | - |
| Bilberry Antioxidant properties |
- | - | Y | - |
| Cowberry Also known as Lingonberries, have similar benefits to cranberries |
- | - | Y | - |
| Parsley Rich in vitamins and supports the immune system |
- | - | Y | - |
| Spirulina Alkaline lake grown algea - highly nutritous and great for the immune system |
- | - | Y | - |
| Nettle Source of phytonutrients (plant-made nutrients) - good for overall health |
- | - | Y | - |
| Cinnamon Loaded with antioxidants |
- | - | Y | - |
| Rosemary Natural anti-oxidant and preservative, provides an alternative to chemical preservatives |
0.04% | - | - | - |
| Organic Honey Tasty and full of all the good stuff, this amazing ingredient can even help with pollen allergies, arthritis pain or gastro-intestinal issues |
<0.0001% | - | - | <0.0001% |
| Garlic Powder In these small doses garlic powder can help with immunity |
<0.0001% | - | - | <0.0001% |
| Glucosamine Helps maintain and improve joint mobility, especially in older dogs or those suffering a joint related injury |
170mg/kg | 180 mg/kg | 180 mg/kg | 1000mg/Kg |
| MethylSulfonylMethane (MSM) Supplement supporting proper joint function and connective tissue health |
170mg/kg | 180 mg/kg | 180 mg/kg | 1000mg/Kg |
| Chondroitin Sulphate Helps keep joint cartlidge healthy |
120mg/kg | 125 mg/kg | 125 mg/kg | 700mg/Kg |
For the full ingredient list for each product please see the individual product pages.
Want to know how Akela compares to other top foods available? We want to give you the full and honest picture, so we recommend you take a look at these 100% independent dog review websites:
Akela ("aa"+"KAY"+"luh") was named after the wolf pack leader from The Jungle Book by Rudyard Kipling (1894). Our Owner & Founder, James, was a Cub Scout as a child. The Scouts name their leaders Akela after the same wolf. It means alone in Hindi; as in “lone wolf”.
After completing his degree in Management, IT & Language at the University of York, James joined the graduate scheme of one of the leading blue-chip pet food multi-nationals as a Regional, and then National, Account Manager. He was frustrated with the general market trend of spending more on advertising rather than ingredients and recognised the need for a food of superior quality. At the same time, James discovered that he was gluten and dairy intolerant himself. He had always had a keen interest in healthy eating and started to study nutrition in greater depth.
James formulated and refined the Akela Original 80:20 recipe over the course of two years with independent nutritionists. The rest is history as they say. Since launching in December 2014, the brand has gone from strength to strength with new recipes, wet and raw food added to the range. James has even been filmed for Dragon’s Den, although the wolf must have eaten the Dragons for breakfast as it was unfortunately never aired on TV!
As a new business establishing a new food in the marketplace, it was necessary to outsource the production of the food due to the multi-million-pound investment required to establish a new factory to the exemplary standards required. Akela dry kibble is therefore manufactured in rural Lancashire in the same human-grade factory that manufactures many other top British brands but to our own bespoke recipes using raw materials selected by Akela. It is the only factory capable of producing nutrition of the high quality and large volume required using the world's first thermal twin extruder. The factory has an abundance of quality controls and environmental standards in place, including x-raying all bags as they come off the production line for example. Every batch is also checked for density, colour, size and the composition is analysed using near-infrared technology. Akela also conducts regular factory tour checks to ensure that your four-legged friends are fed as well as they should.
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Akela Pet Dog Treats 80% Chicken, Duck & Turkey 100g ( BBD 07/07/24 )
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